About Admiral Lake and Pond Restoration
We are a small, family-owned and operated company hailing from “The Land of Lakes” in Excelsior, Minnesota. We design and build products to improve and enhance enjoyment of our customer’s waterspaces, whether it be on lakes, ponds, rivers, or otherwise. We have made it our focus to develop the most flexible, practical, and effective products on the market by improving existing concepts as well as inventing our own in order to better serve like-minded customers. Learn about our story.
Our Founder
Our founder, Hal Newell, is a warm, genuine man with a great sense of humor, a love for his family and animals, and a conservative outlook on life. He has been fortunate to reside on water for most of his life – from warm Floridian oceans in his youth to freezing Minnesotan lakes (ok, maybe that last part doesn’t sound quite as fortunate) – and has been able to turn his passion for improving and beautifying these water spaces into a business. It is thanks to his unique creative talents that Admiral exists today.
Our Mission
Our Vision
Our Core Values
Our core values at a company level are: Quality, Value, Innovation, and Customer Service. Read more by clicking the button below.
Our Products
Our Warranties
We offer our 3-Year Warranty or Lifetime Warranty on nearly all products (the few exceptions being those products that are meant to be replaced or can easily be damaged by misuse). While a 3-year guarantee is fairly common amongst industry leaders, few go beyond that and nobody to our knowledge guarantees any product for life, let alone half of their product line like Admiral does. We believe in building a lasting, quality product, and we hope our Warranties communicate that to our customers.